Real Madrid agree deal with Emirates
Reuters - Friday 29 July 2011, 13:27
MADRI - Real Madrid have agreed a
five-year sponsorship agreement with the Dubai-based airline
Emirates, the world's richest club said on Friday.
No further details of the deal were released at a plush
event in the Spanish team's Bernabeu stadium.
"We are especially pleased to announce this union between
two global brands who are leaders in their fields," Real President Florentino Perez told reporters.
"I believe we are at the start of an intense relationship."
The Real Madrid first team attended, minus coach Jose
Mourinho who was in Nyon to appeal against a UEFA punishment,
before they set out on a promotional tour to England and then
China.
Emirates are an official FIFA World Cup sponsorship partner
and have links with a number of other football teams including
Arsenal and AC Milan.