Barcelona announce Robert Lewandowski signing with the laziest video reveal ever – but is it Sergio Aguero's fault?

Barcelona striker Robert Lewandowski celebrates after he scores his sides first goal from the penalty spot during the UEFA Champions League round of 16 second leg match between FC Bayern Muenchen and Chelsea FC at Allianz Arena on August 08, 2020 in Munich, Germany.
(Image credit: Matthias Hangst/Getty Images)

Robert Lewandowski is a Barcelona player. But what should have been a glorious unveiling of one of the world's finest talents has turned out to be a colossal disappointment.

It's not Lewy's fault, actually. The Polish star has made the switch from Bavaria to Catalonia for over £40 million, bringing a close to eight prolific seasons at the Allianz Arena, where he scored 344 goals in 375 Bayern Munich games – even breaking Gerd Muller's long-standing Bundesliga record for most goals in a season.

But it's safe to say that whoever was put in charge of the announcement was slightly less potent at delivering devastating results…

Barcelona sign Robert Lewandowski – but what is this announcement video all about?

Yes, the announcement appears to be filmed on a phone.

The camera pans around the beach – which we assume is in Miami, where Barça are currently on tour – when Lewangoalski himself is gazing out onto the horizon. 

As the camera gets closer to the forward, he then acknowledges it and tells the fans directly that he's looking forward to getting started at Camp Nou. Lovely. 

Leading up to the announcement, however, Barça posted "Guess who is tweeting?" from the official Twitter, sparking excitement among fans that Lewandowski had been given the password to the account – later confirmed in a video of Lewy sending the tweet. But then another Blaugrana striker was thrown into the mix. 

It looks like former Manchester City man Sergio Aguero has been filming the training sessions from his iPhone. Was he to blame for Lewandowski's announcement video?

Maybe we'll find out in the coming hours and days. If we were King Kun, however, we wouldn't own up to that one…

Mark White
Content Editor

Mark White has been at on FourFourTwo since joining in January 2020, first as a staff writer before becoming content editor in 2023. An encyclopedia of football shirts and boots knowledge – both past and present – Mark has also represented FFT at both FA Cup and League Cup finals (though didn't receive a winners' medal on either occasion) and has written pieces for the mag ranging on subjects from Bobby Robson's season at Barcelona to Robinho's career. He has written cover features for the mag on Mikel Arteta and Martin Odegaard, and is assisted by his cat, Rosie, who has interned for the brand since lockdown.